A look back at the Inhorgenta 2020

This year's INHORGENTA in Munich from 14 to 17 February again attracted around 26,000 trade visitors from over 80 countries. This year the focus was on topics such as sustainability and the increasing digitalisation of the retail sector. The recycling of gold in particular plays an important role among the younger generation. We are therefore particularly proud to be a little ahead of our time and have been paying particular attention to the sustainability of our materials and conflict-free origins for over a decade.

In the digitalisation of the jewellery trade, we can also be curious to see what technical innovations the coming years will bring. There are already some great developments here. One example is virtual reality, which makes it possible to see pieces of jewellery in the mind's eye through a pair of goggles without them being physically present. This changes the shopping experience and offers new possibilities for the customer.

In the near future we will also take a step towards the digital future for you and publish some pieces of jewellery on our website, which you can try on virtually from the comfort of your own home with the help of an app.
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